Insurance agents offer protection from many of life’s hazards, providing true peace of mind every step of the way. While serving as a trusted pillar of the community, they strive to make personal connections and get their name out there. That way, they can help as many people as possible protect all the things that are most important to them.

To achieve that goal, agents attend a lot of community events. But if wires get crossed, they could end up getting double booked from time to time. And that’s exactly what happened recently to Danielle Stack, a Farmers Insurance agent and owner in Clarksville, Tennessee.

With a little bit of problem solving, she ended up at both events — in a roundabout sort of way — and couldn’t have done it without help from Cardboard Cutout Standees. Here’s her story.

Danielle Stack with life size cardboard cutout & sign.

Image courtesy of Danielle Stack

Why did you purchase our cardboard cutouts?

“I do a lot of events and things locally. I had two events that I had to be at on the same night, [so] I purchased a cutout of myself to attend one of the engagements – an Open House for Clarksville Networking event! It was a business like expo, but I had to be at church as well.

While everyone walked around the [Open House for Clarksville] networking event, I set up a small booth and people took photos with my cutout. Then, I gave a gift card for people to tag me in a social media post. Not surprisingly, it was a huge success that continues to pay off to this day.”

Take a photo with Danielle's life size cardboard standee.

Image courtesy of Danielle Stack

How did your customers respond to your cutout?

“It went great! People thought it was a lot of fun. And they say she looks just like me, but she really does have a personality all her own. We even named her ‘Standee’ to let her soak in all the attention, which she loves, of course.”

Cardboard cutout standee of Danielle Stack with event attendees.

Image courtesy of Danielle Stack

Do you plan on letting Standee shine in any different, interesting ways in the future?

“Definitely. In fact, I’ve already started. I recently took her to the Chiropractor with me and she got adjusted. The pictures took my Facebook and Instagram by storm.

She has also gone on small business support drives with me since COVID-19 hit. Plus, we went to some of our clients’ restaurants to pick up pizza and drive-through coffee.

Next, she is supposed to get a facial with me and get her hair done. She really is fun!”

Danielle Stack Farmers Insurance cardboard standee with woman.

Image courtesy of Danielle Stack

Grab Attention with Cardboard Cutout Standees

Being in two places at one time is a tall order, but Danielle managed to pull it off. All it took was a life-sized cardboard cutout of herself, a strong social media presence, and a whole lot of heart. With her cutout under her arm, she tackled the unthinkable and pulled it off in a big way.

Her realistic “Standee” made a big impression, even gaining celebrity status all her own. Now everyone looks for Standee at community events, hoping to get their picture with her and post it on Danielle’s Facebook and Instagram channels.

If you’d like to get your very own life-size cardboard cutout of yourself, we’re here to help! While you dream up all the possibilities, check out our BigHeads, wall murals, and decals as well. We’re always happy to help you perfect your marketing plan and take your business to the next level.


  • Jason Frank

    Jason Frank is the Co-Founder and Vice President at Cardboard Cutout Standees. After 25 years of selling factory automation he started the company with one of his college roommates. The company has grown to one of the largest providers of large format custom printed products in the United States. Along with the namesake cardboard cutout standees, they also provide BigHeads, Point of Purchase Displays, Wall Murals, and Wall Decals to a diverse client base across the US and Canada. When not focused on the business, you usually find Jason either on the road biking or our in the woods and fields of western Wisconsin.

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